Viavera Recruitment | Rekruterings- & selectiebureau | Meer dan 20 jaar ervaring

Digital Marketing Officer – Focus on website marketing

Marketing / Research & Development Zaventem-Machelen 40 heures Vast MA Master

For our client, an international company in the medical sector, we are looking for a junior digital marketing officer to strengthen the communication and marketing team

Function

You will join a team of 3 persons who are already working on the execution of the internationale communication and marketing strategy for Belgium.

You will add a digital flavour to the team and make a start with the Belgian digital marketing strategy. In a first phase, your focus will be optimisation of the local website marketing and accompanying SEO. In a later stage, you will further elaborate the digital marketing strategy in close cooperation with the Dutch team and with external partners.

Your tasks will consist of (but not limited to):
Adapt web pages and content to the Belgian products and clients
Adapt the online campagne content in line with Search Engine Optimisation guidelines
Optimize the search function of the website
Detect and solve online bugs (landing pages, request forms)
Add and optimise the web visuals, always in line with the company branding
Analyse visits of website pages (Google Analytics) and use it for Search Engine Optimisation
Suggest proposals for improvement to obtain a user friendly website and accompanying website analytics
Closely follow up the budget for the digital projects

As a back-up of your colleagues, you will also support with:
Product campaigns, offline and online email campaigns, B2B oriented at the moment but with a growing importance of B2C communication
Development and management of other communication channels and materials, such as banners, brochures, user manuals, presentations, etc.
Organisation of events
Contribution to internal newsletters
Etc.

Le profil

You have a Bachelor (or Master) in a (digital) marketing and/or communication field with at least 2 years of relevant experience
You have experience with website marketing and SEO
You have experience with product campaigns and multi-channel (online and offline) communication
You have experience with website management and graphic design software such as e.g. Adobe Indesign, Adobe Photoshop, Adobe professional, SAP, Website Monitoring, Email marketing
You have a very good command of French and Dutch, both orally and in writing. You have a good command of English
Experience in project-based work is a plus, as is experience in copywriting
You have excellent communication and organisation skills.
You are flexible and not afraid to find structure in a variety of information

Entreprise

For our client, an international company in the medical sector, we are looking for a junior digital marketing officer to strengthen the communication and marketing team

La Propostion

A permanent contract in an international stable company in the medical sector
You make part of a small team where you touch upon a broad variety of operational marcom activities and where you can gain quite some responsibility as a junior officer!
Attractive salary and extra-legal conditions
20 + 12 holidays

More information about this vacancy

Sarah Bogaert

HR & Business Consultant